That’s just like, your opinion man

May 25, 2018May 25, 2018

Why You Should Start Giving a Shit About the PPC Reports You Ignore Every Week

By Drew Rose / SLANT / ppc, ppc beginners guide, pay per click

When in doubt, ask questions Years ago, 2011 I think, I was with another agency working with a large client. We were running an engagement campaign on Twitter. When the campaign came to an end, I was asked to prepare a final report for the client. I…

May 17, 2018May 17, 2018

The Lesser Known Tools We Use For WordPress Development

By covertnine / SLANT / wordpress, development, wordpress build

Our collection of lesser-known WordPress tools and plugins for development, search engine optimization, forms, security, and more.

January 17, 2018March 27, 2018

Current Office Jam: Greta Van Fleet – Highway Tune

By covertnine / SLANT / current office jam, music video, greta van fleet

Every once in awhile, you just want to hear some bone-rattling rawk sauce, and that's a pretty sound way of describing Greta Van Fleet.

November 16, 2017

Your Most Important Digital Marketing Asset Is Full of Shitposts

By covertnine / SLANT / content marketing, digital marketing, chicago digital marketing

Digital marketing has been around for a long time, and like any gold rush, this means that literally billions of words, free whitepapers, e-books, and actual marketing books have been written about the digital marketing basics. Everything you need to know about the basics of…

October 26, 2017January 12, 2018

Hire A Professional or Your Cut-Rate, Cost-Conscious Decisions Will Come Back To Haunt You

By covertnine / SLANT / content marketing, design, mayhem commercials

if you pay cut-rate prices for work in our industry--website development, logo design, social media management, content marketing, you name it--then the only one to blame for the shit work you just paid shit for is you. And, if you're just getting started professionally, before you…

September 20, 2017September 20, 2017

Current Office Jam: Frankie Goes to Hollywood – Relax (Don’t Do It)

By covertnine / SLANT / current office jam, music video, drew rose

The current office jam is one of our resident digital strategist D. Rose's favorite night time jams when he's taking a break from his German techno swing-dance music, and it's a DOOZY. If you haven't listened to this track, you haven't lived. (or were possibly…

August 25, 2017September 14, 2017

The key to building a loyal fan base is simple, even with a championship winning competitor right next door

By covertnine / SLANT / content marketing, event marketing, event ticket marketing

In the midst of a team rebuild for my beloved White Sox, I've been dreaming about the days when the Sox will be back on top of the division. With a roster and farm system loaded with talent and perennial playoff appearances, I’d get to…

June 8, 2017

We’re Hiring – WordPress FrontEnd Developer

By covertnine / SLANT / css, html, hiring

COVERT NINE is growing, and is in need of some additional help with all of the incoming projects, as well as our own internal projects. Primarily, we're in search of a frontend developer, with a heavy focus on WordPress themes and plugins. If you’re someone who…

March 28, 2017

Current Office Jam: Galactic Empire – The Imperial March

By covertnine / SLANT / galactic empire, star wars, galactic empire video

We challenge you to put this song on every time your boss walks in the door. Boss theme music.

August 8, 2016August 5, 2016

Paying for ongoing SEO services is digital snake oil (and stupid)

By covertnine / SLANT / thats just like your opinion man, seo, search engine optimization

Back in the earlier days of Google's search dominance, there was a lot of time spent on continuous search engine optimization, but those days are gone. The sad part is, there are still hundreds of companies out there that will still try to sell you on…

August 5, 2016August 5, 2016

The First Three Things We Do for Clients with SEO Problems

By covertnine / SLANT / wordpress, thats just like your opinion man, seo

SEO as an ongoing service is dead. Stop paying for it. That said, if you have a site, and you're not showing up in Google, there's three things we do first to help with getting websites ranked in search results pages. We tend to focus…

July 28, 2016September 9, 2016

A Google Ad Words Jargon Reference Guide for Non-Marketers

By covertnine / SLANT / ppc, ppc beginners guide, pay per click

Our quest to write more than 5 words every 9 months has proven far too ambitious, but we've finally stumbled upon a boring topic that we ourselves struggle with--explaining Google Ad Words Jargon to clients new to the world of ppc advertising. There's a huge variety…

July 14, 2016

Don’t pay for a website that you can’t update yourself

By covertnine / SLANT / thats just like your opinion man, web design, content management

We can't even update our own site Lots of small businesses God dammit. You just hired your neighbor, nephew, personal assistant, executive assistant, host, child, or outsourced your design job to India cause you're cost-conscious--which is smart, but not in the right way. After your site is done, and…

David Ogilvy “Never stop testing, and your advertising will never stop improving”

Never stop testing, and your advertising will never stop improving
David Ogilvy

Pulled from Acquisio

April 5, 2016April 7, 2016

Chicago Venue Interior Photography

By covertnine / SLANT / event photography, venue photography, restaurant interiors

It's been a long 14 months working on our first product, but in the meantime, we were able to sneak in a few photo shoots of various Chicago restaurants, bars, shared office spaces, and event spaces.

September 1, 2015

Current Office Jam: Cloudkicker – Sky Guide

By covertnine / SLANT / cloudkicker, sky guide, little histories

Current office jam this week is pretty much all Cloudkicker. Great mixture of instrumental that's a little bit heavier version of Explosions In The Sky. Think Explosions In The Sky + Dream Theater.

August 25, 2015August 25, 2015

Current Office Jam: The Blackwater Fever – Blackwater

By covertnine / SLANT / blackwater fever, music, rock music

Currently rocking out to anything Blackwater Fever related. Now if we can just get them to tour in the US....

April 28, 2015February 24, 2016

The biggest red flag to look for in potential clients

By covertnine / SLANT / marketing, clients, client services

If there's one thing I've learned that I'd like to share that's taken me the better part of 15 years to learn, it would be identifying red flags with potential clients. If the company, or person you're interacting with does not believe in their company/product/service 100%, and…

December 11, 2014April 21, 2016

Riot Fest Website Design: Part III – Development

By covertnine / Riot Fest, SLANT / css, development, html

You've apparently found the first 3,000 words interesting and have made it to part III of the making of the Riot Fest website post! (What is wrong with you?) This is the part of the story where we throw just about everything out the window to…

December 11, 2014April 21, 2016

Riot Fest Website Design: Part II – Design

By covertnine / Riot Fest, SLANT / riot fest, css, wordpress

In this second part of a three part post, I'll be covering the design and illustration process. Rather than designing the website from scratch to fit some sort of custom content management system, we start with a skeleton framework, usually a premium Wordpress theme, to…

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That's just like, your opinion man